Sensory Clinical Testing

Are you considering an expert claim for your product?

Has your instrumental method for efficacy been outpaced by your product's technological advances?

Do you want additional confidence that your advertising claim is strong enough to thwart challenges?

Sensory Spectrum has used the core of the traditional clinical testing model: Functional Agent + Test Subjects + Unbiased Judges in its creation of Sensory Clinical Testing, an objective tool for Advertising Claim Support.

For a Sensory Clinical Test, we work with you to identify the specific test objective. We design detailed study protocols to test that objective, and we recruit the right respondents as subjects for product use. Then, our highly trained Sensory Spectrum judges evaluate the sensory efficacy of the products as used by the subjects. We use the power of Spectrum Descriptive Analysis as we evaluate products independently and blinded to generate unbiased and precise data. Finally, we stand behind the data and support you should challenges to your claim arise.

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